Conversational UI has already become the buzzword in the industry. Technological advancements such as AI and machine learning have provided the ability to add the element of talking to the browsing experience. As a result, we now have the privilege of interacting with technology on human terms. In other words, we can tell it what to do.
As more and more companies are getting attracted by the hype in a search for more convenient, efficient, and personalized client interactions, conversational UI is expected to soon become mobile developers’ top priority. But is it really the interface of the future? Is it worth all the hype, or is it nothing but a pie-in-the-sky waste of money? In this article, we have decided to dig deep into the benefits and drawbacks of conversational UI in order to understand its potential as a new form of interaction with the system.
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What is Conversational UI?
The conversational UI refers to a type of interface a user can write to or talk to in plain language. It is much more “human” in the way users text, invite, and contact than the classical UI that is too technological in its nature with all those installs and downloads. In theory, the conversational interface is targeted at providing seamless UX, just like you are talking to your pal. But in most cases, it acts as a 1st level of support, and its functions do not go beyond answering simple questions. If you need more, you most likely will have to contact a human agent.